With so many wallcovering options to choose from, the best wallpaper brands are the ones that offer plenty of pattern options, have crisp designs, and will endure the wear-and-tear of daily life for years to come.
The beauty of wallpaper is that it can completely reframe a space like large-scale art, especially if you spring for a mural motif. Alternatively, it can serve as a focal point when used on an accent wall, or even as a lining on the backs of built-in bookshelves. If you have a talent for DIY, a peel-and-stick option is usually a budget-friendly alternative that shouldn’t take you more than a couple of hours. Here are some of our favorite brands—some that are even editor-tested—which include whimsical peel-and-stick options, floral motifs ripe for a cottagecore bedroom, and even a plush skull-pattern print that made a cameo in Kylie Jenner’s black-and-white bathroom.
Browse the Best Wallpaper Brands
The celebrated 19th century British designer, William Morris, was a traditionalist devoted to his craft in the midst of the Industrial Revolution. He taught himself block printing techniques to create more than 20 nature-inspired patterns that encapsulate the Arts & Crafts Movement. His design brand Morris & Co. was established in 1861 and has shown no signs of slowing down as contemporary designers continue to incorporate the wallpaper patterns in their projects. Each wallpaper design is batch-printed in the United Kingdom, making it a good practice to order all rolls at the same time to ensure the dye lots are the same.
Morris & Co. Strawberry Thief Wallpaper
The Strawberry Thief is one of Morris & Co.’s most popular patterns and was inspired by the birds that would pop into Kelmscott Manor, Morris’s home in Oxfordshire, to steal the berries from the kitchen. “The gravure printed paper has this heirloom quality that makes it feel as if it is directly plucked from the archives,” says contributor Yelena Alpert, who has samples in indigo and crimson colorways. “Each cheeky bird is about the size of my hand, and the foliage has this watercolor quality. It would look amazing above wood paneling, painted or not.”
Morris & Co. Pimpernel Wallpaper
Part of the Morris & Co., pattern appeal is that each floral motif is actually on a grid, giving it a certain rhythm. Pimpernel, another favorite, is ornate in the way that the swirls repeat without overwhelming the eye. This design is seen in the Kelmscott House dining room and was chosen by Morris himself. It comes in 16 colorways that span blues, greens, and venture into burgundy.
Serena & Lily offers a small, curated collection of nautical, floral, and patterned designs (many that include natural elements like hydrangeas, palm leaves, and sea shells) for dressing up a nursery or bedroom. The color palettes tend to be soft blues, beiges, and variegated greens that play up to the coastal aesthetic.
Serena & Lily Oceana Wallpaper
For Wedgwood fans, this antique-style print is a serene surprise. (Just keep in mind that it’s not removable before taking on a full project.) Pro tip: The brand recommends using a wallpaper liner if you’re working with uneven wall surfaces to keep the finished project smooth.
Serena & Lily Valley Wallpaper
Here’s another understated option with subtle texture, available in pastels like pistachio, sand, and sky. The muted tones make a great backdrop to any design style, lending the whole room a sense of calm.
Rifle Paper Co. may have started out as a stationery brand, but its reach into the home space has created a cult following. The signature style—big florals, bold prints, and saturated colorscapes— translates beautifully into wallpaper patterns that go especially well with moody or contrasting paint colors. Woodland creatures and playful illustrations are also part of their repertoire, making it a fantastic decorating choice for a nursery or child’s bedroom.
Hawthorne Wallpaper
We’ve all seen florals on lighter or pastel backgrounds, which makes this botanical print (in bolder hues like navy and black or subtler rose and gold) so fetching. It works especially well in a Craftsman-style home that is heavy on wood paneling.
Rifle Paper Co. Mineral Fable Wallpaper
This delicate and English countryside-inspired pastel pattern is another inspired choice. The storybook quality makes it great for a kids room, but it works just as well as a backdrop to a clean white bedspread with gold bedside sconces.
Spin through Spoonflower’s assortment of designs if you’re looking for more impactful wallpaper options. Thanks to graphic designer collaborations with independent artists, this wallpaper catalog includes unexpected patterns (some with a sense of humor!). You’ll also find more traditional floral and graphic patterns, including dreamy prints that hark back to the days of the Great Gatsby.
French Country Floral Wallpaper by Cheerful Collective
Complete a cottagecore bedroom of your dreams with the romantic French Country Floral design. The terracotta-and-sage posy bouquets in the print are medium-sized to give the room interest without distraction. All you need is to add a few chunky throws on the furniture and you may never want to leave this room.
Leannefriedberg Bauhaus Wallpaper by Leanne Friedberg
A geometric print awakens a space in a jiffy, and these Bauhaus circles are prime for a midcentury modern abode. Picture it surrounding a fireplace mantle or in an entryway. Adding the print to a ceiling is an unexpected move that gives the space a wow factor.
The contemporary meets midcentury aesthetic of West Elm seamlessly carries through to their wallpaper collection, which includes fetching grasscloth designs and designer collaborations, like their latest with design studio Pierce & Ward. Patterns are geometric and playful but not kitschy, and work perfectly for accent walls. You can also find a few animal print designs and artsy figure drawings that are suitable for powder rooms.
West Elm Grasscloth Geo Wallpaper
Add this organic, playful peel-and-stick wallpaper to your wish list. Those who aren’t homeowners will love how easy the cleanup is for removable wallpaper when moving day rolls around. And when it comes to wallpaper motifs, simple is sometimes better—the soothing neutrals and distinct geometric pattern will elevate and simultaneously calm any room or nook.
Pierce & Ward Floral Lattice Wallpaper
Let’s say you want something neutral and textured but grasscloth is not your cup of tea. The Piece & Ward Floral Lattice design is a worthy alternative as it gives the wall a 3D moment but won’t compete with furnishings, especially if you’re into warm wooden pieces. Include ceramic pieces in your home decor to give the entire space a layered look.
Chasing Paper is our go-to when we want something elevated that has a dash of whimsy. The brand is known for designer collaborations, too. Most recently, Fariha Nasir translated the South Asian art of block printing into wallpaper with floral garlands and tapestry-like designs. All Chasing Paper patterns come in four options: faux grasscloth, performance vinyl, peel-and-stick, and traditional paper. While we checked out samples in all materials, we can vouch for the durability and crisp pattern of peel-and-stick. They also offer tile decals (that happen to work as contact paper to upgrade worn countertops.)
Chasing Paper Peonies Wallpaper
As far as peel-and-stick wallpapers go, the self-adhesive poly-woven fabric of Chasing Paper is second to none. “I am no stranger to putting up peel-and-stick and the Peonies pattern I used for my home office is on par with luxe wallcoverings for heritage brands,” says contributor Yelena Alpert. “The paper adhered securely to the wood paneling, but it had no trouble coming up if I had to realign a panel. The best part is that I did not get any air bubbles—it’s a DIY miracle.” While Alpert opted for the bold red-and-grey colorway that reminded her of Diana Vreeland’s crimson interiors, a toned-down gold-and-cream.
Chasing Paper Classic Stripe Wallpaper
For fans of cabana stripes, this design from Chasing Paper agrees with minimalists and maximalists alike. It’s tough to choose between seven colorways (though we are partial to daisy yellow), which are all great for different purposes: mud rooms, nurseries, beachy bathrooms, or a design-forward living room.
Graham & Brown offers more than 700 wallpapers to choose from and their browsing categories are extremely specific. You can shop by color, which goes beyond the basic palette and includes teal, rose gold, and silver. Patterns are divided into the likes of basics like florals and stripes, but also split into animals, trees, and damask. Then, of course, you can look at patterns by room and get plenty of inspiration from real-life projects pulled from Instagram. Once you select your choice, complementary paint colors are just a click away (as is paste adhesive, should you need it)
Graham & Brown Skulls Black Wallpaper
Don’t dismiss all-black Skulls wallpaper as macabre. “When I saw this wallpaper in the listing photos of my house, I thought it would be the first thing to go, but seeing it in person completely changed my mind,” says Alpert, who has it in her powder room. “I’ve had it for three years and have no plans to take it down any time soon. The raised pattern in flock and powdered wool makes it luxurious and everyone who goes in to wash their hands comments on how cool it is.” Should you need more convincing, Kylie Jenner once had it in her all-black bathroom.
Graham & Brown Amalfi Cielo Wallpaper
On a brighter side, the Amalfi Cielo is a lesson in perky contrast as pretty citrus fruits and blossoms contrast against a sky blue, cream, or black background. The design is a natural for a kitchen or laundry space, or perhaps a zesty guest room.
York knows wallpaper. The wallcoverings producer has been around for more than 100 years and still dips into the archive to bring back designs from the early 18th century. The Susquehanna Valley, Pennsylvania, factory is the oldest and largest wallcovering producer in the United States. Even if you’re not into heirloom patterns, their designer series includes collections from Magnolia Home, Rifle Paper Co., Missoni, and LoveShackFancy, among many others.
York Wallcoverings Missoni Fireworks Wallpaper
The Italian knitwear company Missoni is now accessible to the more budget-conscious clientele with its new premium peel-and-stick collection (which also includes the iconic zigzags and florals). The Fireworks pattern is almost like a non-dizzying version of the 1990s Magic Eye motif. “I just ordered all three colorways—natural, mauve, and warm grey—to help me decide which one would look best as an accent wall behind my bed,” Alpert says. “Even though it is peel-and-stick, the texture is that of real wallpaper—smooth and velvety!”
York Wallcoverings Everleigh Wallpaper
Can’t decide between stripes and florals? Why not have both with the Everleigh pattern that teeters on traditional meets transitional thanks to its contemporary black-and-white colorway (you can also go moody with olive and navy).
You can definitely find an array of peel-and-stick options at Tempaper & Co. but it’s not the only thing to browse. There is unpasted wallpaper as well as authentic grasscloth in sisal and jute. The online wallpaper marketplace has a decent selection of chinoiserie murals that can satisfy a craving for de Gournay. You can also find plenty of wall decals for kid rooms, should you want something less of a commitment.
Tempaper & Co. Faux Grasscloth Wallpaper
Grasscloth wallpaper is nice but can get pretty pricey. This peel-and-stick faux grasscloth version is a way to get the look without breaking the bank. “It’s not just the look of grasscloth, but you can actually feel the slightly raised texture,” Alpert says of a sample in blush. “I actually spotted it above a vanity in a yoga studio bathroom and it definitely looked better than having painted walls.”
Tempaper & Co. Checkmate Wallpare
Checks are all the rage right now, especially in rentals. We’ve seen the pattern used in kitchen and bathroom backsplashes, and bet the whimsical print would look perfect on stair risers and inside a bookshelf. You can probably even use it to wrap some Ikea furniture.
While browsing for furniture, we stumbled upon Anthropologie’s robust collection of elevated wallpaper designs that span sophisticated florals and chinoiserie, damasks, and truly special geometric patterns. Their knack for hand-block prints, Renaissance revival, and arabesque designs makes them a no-brainer for any room that you want to be an absolute showstopper. Don’t sleep on their wall murals, too.)
Anthropologie Blossom Chinoiserie Mural
Green bedrooms are trending, but if you want to up the ante on the soothing factor, look no further than this dreamy chinoiserie mural with cerulean-feathered songbirds and lemons to give your space a bit of joie de vivre.
Robina’s Dinner Party Wallpaper by GP & J Baker
For a dining room that delights, this dinner party wallpaper is just the trick. It might even outdo the table setting, which we’re envisioning with long gold candlesticks and a taupe tablecloth to keep things classic.
For Budget-Friendly Designs: Wayfair
Wayfair doesn’t miss a thing—hidden amongst their enormous catalog of affordable furniture and decor is a considerable collection of wallpaper. Every print and pattern under the sun is represented here, from chevron to toile to florals.
Black Soleil Wallpaper by World Menagerie
This tile-inspired temporary wallpaper can work as a backsplash for a “blah” kitchen, on the walls surrounding your soaking tub, or as panels on cabinets. The tiles have a crisp look and, honestly, look pretty close to the real deal.
Blue Mervyn Toile Roll by Laurel Foundry Modern Farmhouse
When in doubt, toile it out. Toile patterns are an easy way to introduce elevated detail. Their classic, subtle details keep things simple, but dynamic. Plus, they work in many different spaces—a bedroom (child or adult), a bathroom, a backsplash, or a living room decorated with early Baroque pieces.
